Project Overview
Launch a recruitment campaign for a clinical weight-loss study, with creative that felt human, not clinical.
Process
Targeted strategy and research to align campaign with targets.
Final Results
A fully branded campaign with ads, messaging, and visuals tailored to the audience, plus a HIPAA-compliant portal that offered an alternative to printed materials.
Type
Full Recruitment Campaign
Services:
Campaign
Branding
Production Timeline:
03 weeks
Clinical
Digital-Forward
Technology
